Portland bike share: Will it reach the poor?

Portland bike share: Will it reach the poor?
Portland Tribune
1/28/16

[…] It shows that most large-city programs are having the unintended consequence of skewing toward young, white, male users who are better educated and earn higher incomes.

Steve Hoyt-McBeth, Portland Bureau of Transportation’s bike share project manager, says Portland is taking a proactive, innovative strategy to assure more equity when the program starts in mid-July. […]